Marty Cook is a designer, illustrator, creator, and collaborator.

Marty graduated from Latrobe University in 2007 with a post graduate degree in Graphic Design and Illustration. He has a passion for conceptual design, solving problems with unique solutions. With experience in both digital and print, Marty’s versatility allows him to see projects through from concept to execution across multiple platforms.

Marty Cook. Design & Illustration

Marty Cook. Design & Illustration

Designed to be recognised immediately on social media, the  BootyFit logo was created as a simple icon and overlaid on photography of clients and models. Its simple faceted typographic style gives the identity coherency and visibility, even at iPhone-screen size and helps BootyFit content stand out on Facebook and Instagram

During my time at Floate, we designed, and built a hassle-free app to keep our Basecamp tasks up-to-date and maintain visibility on project status across our team. As part of the app’s design process, we realised early on that the simplicity needed a strong visual identity and personality to help it stand out in the App Store. It became my job to make this small app a memorable utility bursting with personality

Design: After prototyping a few characters based around Basecamp’s and Bivouac’s identities and metaphors, we settled on an anthropomorphised mountain goat. Invoking qualities of simplicity, stability and calm, the Bivouac goat’s personality is a rather transparent communiqué of the goals of the app. The Bivouac Goat’s style and shape is uses a Disney-esque vector illustration style to create shapes that would be immediately recognisable at small sizes (like in an app icon)

Bivouac’s goat ended up serving two purposes within the app. He illustrated the app’s introduction and was used to delight users, popping up unexpectedly within the app. As a result, Bivouac stands out in the App Store as a playful alternative in a market of serious competing Basecamp apps, whilst still maintaining a close connection to the aesthetic of the service it relies on.

Tiny Tracks is the creation of Australian music composer, producer, educator and father of two, Ric Mills. Ric has beautifully taken the popular hits of the well-known artists and created gentle and comforting lullabies.

The following characters were created to represent these well-known  artists at an age when they would appreciate lullabies:

Michael Buble

Lady Gaga

Adelle

Katy Perry

Beyonce

Taylor Swift

Bruno Mars

Rhianna

Pink

One Direction

and Santa

Listen and purchase Tiny Tracks at www.tinytracks.com.au

A safety messaging campaign for the Amy Gillett Foundation, raising awareness of the dangers associated with bicycle road use. Each Ride Rule provides an engaging way to help improve bike riders' awareness and understanding about how they can batter their safety.

This Campaign was seen in public transport areas in capital cities along Australia’s east coast in 2013. Postcards, web banners, posters and billboards were also created.

Check out their great work at www.amygillett.org.au

What Gets My Goat is a combination of my interest in children’s books, illustration and animals.   It tells the tale of Billie, a grumpy old goat tethered to a post who harbours a deep dislike for other creatures. iFull of  arrogance he dreams up different ways for them to serve his daily needs, such asan ‘Umbrellaphant’ to provide shade, ‘Gi-laughs’ for comedy and a ‘Gorilla-grump’ as a bodyguard. As the story progresses, Billie gets caught up in his own schemes, filled with darkness and delight.

Anna’s Dressmaking

Logo design for a ballroom dressmaker, bringing glamour to the logo with simple gold accents, surrounding the larger concept of the ‘A’ doubling as legs  

Over a 100 day period, I set a challenge to complete and publish an an illustration on tumblr each day. My intent was self-promotion and drawing practice, but also to  attract or inspire other illustrators and creatives to promote discussion and critical feedback.

The subject matter of each piece varied from birds in hats to realistic portraiture, each designed to be enjoyed to my followers daily.

The ultimate aim was to communicate and learn from other illustrators and designers!  

Re-branding an existing product, a craft toy that uses beads to create art.

The design was based around the idea of a fun-factory with a ball-pit.

A character was developed as a fun way to present callouts within the promotion of the product

Depending on the client, their style and how much time is allowed almost anything is possible

Using the Gradient Mesh tool in Illustrator, I managed to bring real depth to vector illustration

Marty Cook. Design & Illustration

Football themed invite to drive mainstream customers to the Crown Entertainment Complex to potentially win grand final tickets package

Red leather, laces, deep colours with bokeh lights. Premium fun and excitement. Bringing luxury to football

Marty Cook. Design & Illustration

Marty Cook. Design & Illustration

An exercise in cartoon illustration, Bird is the Word is an attempt to anthropomorphise  birds as characters for a  children’s book concept.

A playful set of illustrations and character development featuring well-dressed birds. 

Create a comic book to depict what new employees to the company can expect

Designed for release as an ipad book, the key to its success is the detail in illustrations and scenarios in which employees at the company could relate to. 

Marty Cook. Design & Illustration

Marty Cook. Design & Illustration

Marty Cook. Design & Illustration

Marty Cook. Design & Illustration

Magazine editorial illustrations for the following titles:

Wellthy

iHealth – customise your diet

Against the grain

Hedged Hedonism

Health Esteem